Transform Clicks into Revenue
We bring data-driven PPC strategies that bring real results and real growth, achieving your business higher ROI
Why Pay-Per-Click?
How We Lead the Charge in PPC Marketing?
Our services
PPC Strategy & Consulting
Achieve unparalleled returns on your digital advertising investments with our comprehensive strategy. Leveraging cross-platform insights and data-driven intelligence, we continuously enhance your ad performance.
Paid Search
Generate high-quality leads through meticulously managed and optimized paid search campaigns across major search engines like Google and Bing.
Paid Social
Connect with your target audience across popular social platforms such as YouTube, Facebook, Instagram, LinkedIn, Twitter, and TikTok through targeted paid social ads.
Display Network
Expand your reach and tap into new audience segments with ads strategically placed across Google's extensive display network.
Remarketing/Retargeting
Seize opportunities with audiences who have previously engaged with your ads or visited your website through strategic remarketing and retargeting campaigns on search engines and social platforms.
Ad Creative
Craft attention-grabbing digital assets, including ad copy, images, videos, and landing page designs, to ensure your paid ads captivate and convert.
Landing Page Creation
Drive conversions and revenue by optimizing paid traffic through compelling, conversion-focused landing pages tailored to your goals
Conversion Rate Optimization
Enhance conversions and minimize expenses with our paid digital advertising conversion rate optimization (CRO) strategies.
The process we follow as a PPC management company
Our 10-Step Hiring Process
Step 1
Questionnaires
We kick off the process by gaining a deep understanding of your business goals, target audience, and unique selling points through detailed questionnaires.
Audit of Current Account
We conduct a thorough audit of your current account to identify strengths, weaknesses, and areas for improvement.
Step 2
Kickoff Meeting
A personalized kickoff meeting is scheduled to discuss findings, address concerns, and align our strategies with your objectives.
Step 3
Keyword Research
Our team conducts extensive keyword research to pinpoint the most relevant and high-performing keywords for your campaigns.
Step 4
Account Setup or Restructuring
Based on the audit and keyword research, we proceed with setting up a new account or restructuring the existing one for optimal performance.
Step 5
AD Writing
Compelling ad copy tailored to your target audience is crafted to enhance click-through rates and conversions.
Step 6
AD Design
Eye-catching visuals and engaging ad formats are designed to complement the ad copy and capture audience attention.
Step 7
Landing Page Setup
We ensure that your landing pages are optimized for conversions, with clear calls-to-action and seamless user experience.
Step 8
Report Creation
Customized reports are generated regularly to provide insights into campaign performance and areas for refinement.
Step 9
Weekly Calls/Meetings Scheduled
We schedule weekly calls or meetings to discuss progress, address any concerns, and fine-tune strategies based on performance data.
Step 10
Boost your online presence today!
PPC Management ARTICLES
Why Partner With Us For Your PPC Marketing Needs?
At Anahad Media, we approach PPC management with a set of core beliefs that guide our strategies and practices.
Here's how we do it
Ownership and Accountability
Your PPC account is your asset. We believe you should always have full ownership and control, regardless of who manages it. That's why we ensure that you retain complete ownership of your account.
Conversion-Oriented Optimization
We focus on what truly matters: conversions. Whether it's leads or sales, we optimize for the metrics that directly impact your bottom line, not just vanity metrics like clicks or impressions.
Clear, Understandable Reporting
Our reports are tailored to your business's needs, avoiding technical jargon unless you're interested. We communicate results in natural language, ensuring transparency and clarity.
Integration Across Marketing Channels
We don't work in silos. Our PPC program seamlessly integrates with our broader digital marketing efforts, including content marketing, CRO, and SEO, to maximize overall effectiveness.
Flexible Contracts
We believe in earning your trust every month. That's why our contracts run month-to-month, with no long-term commitment required. We aim to keep you satisfied with exceptional performance, not contractual obligations.
Proactive Management
No autopilot here. Our team manually monitors and manages campaigns daily or weekly, ensuring rapid adjustments and optimizations to drive continuous improvement.
Personalized Attention
Each client gets a dedicated account manager who provides regular updates, responds promptly to inquiries, and is available whenever you need assistance. We believe in building strong relationships based on communication and support.
Exceptional Talent
Our success is built on the expertise of our team. We invest in recruiting and retaining top talent across various disciplines, including account management, PPC specialists, graphic designers, and web developers, to deliver outstanding results.
Can investing your hard-earned money in a professional PPC management services worth it?
Let’s Talk!
We would love to hear from you
1. Fill up your details
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2. What’s next?
- Our solution experts will schedule a secure online meeting to answer any questions you may have.
Frequently Asked Questions
PPC (Pay-Per-Click) management refers to the process of overseeing and optimizing pay-per-click advertising campaigns across various platforms such as Google Ads, Bing Ads, or social media platforms like Facebook and Instagram. It involves tasks such as keyword research, ad creation, bid management, monitoring campaign performance, and making adjustments to maximize the return on investment (ROI).
The cost of PPC management can vary depending on several factors such as the size and complexity of your campaigns, the level of competition in your industry, and the expertise of the agency you choose to work with. Typically, PPC management services are offered on a monthly retainer basis, ranging from a few hundred to several thousand dollars per month.
Yes, PPC management can be highly valuable for businesses looking to increase their online visibility, drive targeted traffic to their website, and generate leads or sales. By entrusting your PPC campaigns to experienced professionals, you can expect to see improved campaign performance, better ROI, and more efficient use of your advertising budget.
Running a successful PPC campaign involves careful planning, ongoing optimization, and continuous monitoring. Key steps include setting clear campaign goals, conducting thorough keyword research, creating compelling ad copy, optimizing landing pages for conversions, and regularly analyzing and adjusting campaign settings based on performance data.
Partnering with a PPC agency like Anahad Media offers several benefits, including access to experienced professionals with expertise in PPC strategy and management, time and cost savings compared to managing campaigns in-house, access to advanced tools and technologies, and the ability to stay updated on industry trends and best practices.
Google Ads primarily focuses on advertising across the Google search network, display network, YouTube, and other Google-owned platforms, while Amazon PPC is specifically designed for advertising products on the Amazon marketplace. The targeting options, ad formats, and bidding strategies may differ between the two platforms, and each serves a unique purpose depending on your advertising goals.
Some best practices for Amazon PPC management include conducting thorough keyword research, optimizing product listings with relevant keywords, using a combination of automatic and manual targeting, regularly monitoring and adjusting bids, optimizing product images and descriptions, and leveraging Amazon's advertising reports to track performance and identify areas for improvement.
Some popular PPC management tools include Google Ads Editor, Microsoft Advertising Editor, SEMrush, SpyFu, Optmyzr, WordStream, and AdEspresso. These tools offer various features such as keyword research, ad management, bid optimization, performance tracking, and reporting to help streamline and optimize your PPC campaigns.
When choosing a PPC agency, consider factors such as their level of experience and expertise, client testimonials and case studies, the range of services offered, transparency and communication, pricing and billing structure, and their approach to campaign optimization and performance tracking. It's also essential to discuss your specific goals and expectations upfront to ensure a good fit.
The different types of PPC campaigns include:
- Search Ads: Text ads that appear at the top or bottom of search engine results pages (SERPs) based on relevant search queries.
- Display Ads: Visual ads that appear on websites within the Google Display Network or other partner websites.
- Shopping Ads: Product-based ads that appear on Google or Bing search results when users search for specific products.
- Video Ads: Ads that appear before, during, or after YouTube videos or on other video platforms.
- Remarketing Ads: Ads targeted at users who have previously visited your website or interacted with your brand.
- Social Media Ads: Ads displayed on social media platforms such as Facebook, Instagram, Twitter, or LinkedIn targeting specific demographics or interests.
