Why You Need a Marketing Strategist (And Not Just a Marketer)

marketing strategist

Most businesses today are not short on marketing ideas—they’re overwhelmed with them. From social media posts and paid ads to SEO and email campaigns, marketing activity is everywhere. But here’s the problem: a high level of marketing activity doesn’t automatically translate to business growth. In fact, it often leads to confusion, wasted budgets, and scattered […]

Retention Marketing in 2025 – A Smarter, More Human Way to Grow

Retention Marketing in 2025

When we talk about digital marketing, most people think about ads, social media campaigns, SEO, and the ongoing hunt for new leads. But here’s the thing no one tells you early on—the real growth begins not when someone becomes your customer, but when they decide to stay. In 2025, businesses—especially startups, D2C brands, and even […]

Facebook Ads Management; The Ultimate Guide to Staying Ahead in 2025

Facebook Ads Management

Facebook Ads aren’t what they used to be. Back in 2020, running ads was all about targeting the right audience, picking a budget, and letting the algorithm do its job. Fast forward to 2025, and things have changed—big time. Privacy updates have shaken things up, AI is running the show, and businesses that don’t adapt […]

80 Must-Know Facebook Advertising Statistics & Facts for 2025

Facebook Advertising Statistics

Don’t believe the rumors—Facebook is still a giant in the social media world. With over 3 billion active users, Facebook remains a powerhouse for businesses, marketers, and everyday users. Despite the rise of newer platforms, its massive reach, high engagement levels, and advertising potential make it an essential platform in 2024. Want to know how […]

7 Major SEO Update Google Introduced That Will Shape the Future of Search in 2025

7 Major SEO Update Google Introduced That Will Shape the Future of Search in 2025

“Change is the only constant,” someone once said, but for SEO enthusiasts, it’s more like “change is the daily grind.”  Have you ever felt like just when you’ve mastered Google’s rules, the rulebook changes? Asking questions from yourself  “Why did my website’s ranking suddenly drop?” or “How do I keep up with Google’s ever-changing rules?”  […]

How to Building a Winning Keyword Strategy from Scratch

How to Building a Winning Keyword Strategy from Scratch - manhattan

In our last blog, “Mastering Keyword Research in SEO: Building a Winning Keyword Strategy from Scratch,” we explored the essentials of keyword research. Now, let’s dive into how to create a keyword strategy to boost your website traffic. It’s all about understanding what people are searching for, the words they use, and the type of […]

Optimizing Your Website for Search Engines in 2025

Optimizing Your Website for Search Engines in 2024

When done right, SEO is why you can find exactly what you’re looking for on Google and other search engines. Yes, even if you search Google for a step-by-step guide to set up your website. Harsh truth: Businesses often face a tough digital uphill battle without a presence on Google. That’s why SEO is a […]

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